Sarasota, Fla. (November 28, 2012) When Sarasota’s leading pool and spa company was ready to rebrand after 28 years of business, they turned to HCP.

Elite-Weiler Pools has been providing custom swimming pool design and construction throughout Florida since 1984. Their award winning swimming pool and spa designs have satisfied thousands of customers and earned a reputation as one of the top swimming pool construction companies throughout Sarasota, Manatee, Siesta Key, Longboat Key and Casey Key areas. To date, Elite-Weiler Pools has built over 11,000 pools across Florida.

Eric Polins, Senior Strategist/Partner at HCP, said, “We are always very happy when a veteran company approaches our firm with the opportunity to brand a path for a new generation of products or services. It’s a marketer’s dream to have such a successful company like Elite-Weiler Pools because it enables us to over deliver; and the client enjoys the return on investment with increased sales.”

HCP will be creating a new brand platform, logo and various other marketing-related mediums for Elite-Weiler Pools.

To learn more about HCP and their broad base of marketing services, call 813-318-0565 or email