MinSURG™ Retains HCP & Associates for TruFUSE™ Brand Execution
Clearwater, FL (May 15, 2007)minSURG™ Corporation, a marketing and operational subsidiary of Orthopedic Development Corporation (ODC), announced the retention of HCP & Associates for 2007-2008 marketing. ODC holds and develops a number of intellectual properties including facet and small joint hemi-arthroplasty techniques awaiting development.
MinSURG was founded in 2003 by David Petersen, M.D., FAAOS, and James Doulgeris in order to develop three new, minimally invasive surgical techniques. First to market of the three techniques, TruFUSE™ entered the spine market in March of 2006 as a minimally invasive surgical solution to minor spine instability.
TruFUSE offers a unique, simpler and less invasive surgical option to support minor spine instability. TruFUSE uses small, specially shaped pieces of human bone, called allografts, to stabilize the spine. A compaction reamer is used to make a precise tunnel between the only joints in the spine, facet joints. The allograft is inserted in the tunnel to stabilize the target vertebras.
Between March 2006 when TruFUSE was introduced and April 2007, over 1,200 boxes of TruFUSE have been sold. Each box contains two allografts designed to stabilize one spinal segment/level.
For more information on minSURG or TruFUSE, please visit the Web site at www.trufuse.com.
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