HCP & Associates to Launch New Energy Bar

Tampa, FL (May 9, 2005) – HCP & Associates will provide marketing consulting and brand management for various new health food products for Tampa-based EFit Foods, Incorporated.

Company Founder Erin DeMarines has been producing all natural food products for over eight years now and is ready to “take the product to the next level."

The current E-bar™ is diabetic friendly, safe for hypoglycemics, vegans, and vegetarians.It’s a healthy snack and unlike many other energy bars, it has almost no saturated fat.E-bar is a healthy blend of protein, carbohydrates, and essential fats and comes in four tasty flavors like:crunchy peanut butter carob, peanut butter and strawberry jelly, almond butter carob and coconut, and peanut butter and blueberry jelly.

Other products on the market include Pro-Pop; a soy-based, high protein popcorn product.

DeMarines, a certified nutrition consultant, is also an active member of the American Fitness Professional Association and an avid triathlete.

To learn more about e-bar visit the company’s Web site at www.e-fitnews.com.